Finding out what is the best video editing software is very important in producing high-quality and engaging videos for your business. Nowadays, there are plenty of video editing tools available. Almost anyone can be a filmmaker or advertiser, as long as they have the right equipment, and the knowledge and skills in recording and video editing.

But the best video editing software is not a one-size-fits-all. The answer depends on your preference, level of editing skills, and budget. 

Are you looking for a simple editor or a more sophisticated one with advanced options and settings? Are you a newbie in the video editing world, semi-pro, or a savvy editor? Are you looking for free software or are you looking to invest in one with full features?

Once you have answered these questions, then you can determine what is the best video editing software for you. 

If you are looking for the Top 10 video editing software or the best video editor, there are plenty of blog entries you will find on the web, and every editor has his/her own set of favorite video editing tools. This article is a guide for you on what to look for, what to avoid, and one alternative that saves you all the hassle of finding a video editing software (and it’s probably cheaper!). Read on to find out what it is.

When it comes to video editing, there are the big and trusted names–the most obvious one is Adobe. Adobe has been around for almost four decades and they have dominated the software industry with their PDF, Photoshop, and now the Premiere. This is Adobe’s video editing software which is offered separately for beginners and advanced editors. In my opinion, you can never go wrong choosing Adobe. However, both Premiere Pro and Premiere Elements are not free.

If you’re looking for free video editing software, there’s a whole host of them too. Shotcut is one of the popular ones and it’s completely free. Lightworks and Hitfilm Express, however, are both highly-recommended. They are both free, with the option to upgrade if you would like to unlock more features. 

Is online video editing a good alternative?

Perhaps you’re not keen on downloading various softwares to test, only to uninstall them later once you realize they’re not what you’re looking for. In this case, online video editing is a good option.

And it has a few benefits, such as cloud storage, ease of access, and not having to worry about updating to the latest version. But online video editing also has some downsides. For example, many of them will have a watermark if you’re using the free version. Or others won’t let you download your videos unless you pay for it. These are some of the things to watch out for.

There are many reputable sites that offer online video editing–Canva, Adobe Spark, and WeVideo, to name a few.


The importance of adding subtitles in your videos

One important factor to consider when looking for a video editing tool is the ability to add subtitles in your videos. 

You may think subtitles are only an extra feature, but they are actually very helpful in reaching more people. That’s because when you add subtitles, your video becomes more searchable, especially when you have the right keywords. 

Moreover, if you would like to reach non-English speaking countries, it’s very important to have a subtitle translation. One great example is Thailand. There is a reason why many books in English are translated into Thai. And that is because they sell better when translated. It’s the same for videos. Also, one of the most important things that you have to be careful of is A common mistake when translating English to Thai (Typo) when you add the subtitle or the text to the video. You might need to set up the language setting before you work on it, and for this I recommend using Adobe Premiere Pro because you can add and set up the subtitles very easily.

So first, it is very important that you add subtitles in the local language of your target audience. If you would like to reach more English-speaking people, then use the English sub. If you have videos in a specific language such as Thai, it’s best to do a subtitle translation and insert an English sub. 

Finally, here’s an alternative which

you may even find to be the best option

Sometimes all these can be overwhelming, especially for beginners. If you have the resources, but don’t have the time nor patience for the video editing process, then hiring a virtual assistant (or VA) is a great solution.

With a VA, you don’t have to worry about having the right software, adding subtitles, or doing a subtitle translation. All you have to do is give instructions to your VA on how you would like the finished product to look like. You may also find that the cost of hiring a virtual assistant may be more economical than buying licenses and memberships in video editing softwares.

Here in Virtual Assistant Thailand, we can do it all for you, i.e., edit the video according to your preference, add subtitles, translate the English sub to Thai sub, and vice versa. We can even take it a step further and share your videos on social media. Now if you are interested in any of these services, feel free to send us an email at [email protected] or you can check more works on Facebook.